Why Do People Use My App?

“The learning and knowledge that we have is, at the most, but little compared with that of which we are ignorant.” 
– Plato
Just in case Plato is a little bit more refined than what you’re used to:

“Nobody will never ever really know, because the more you know, the more you know that you don’t know shit.”
It’s weird to realize and publicly admit that I have no idea why people use the app I spend most of my time working on.

Yes, I know what it says on the marketing site and pricing page. I know what features we have. I can tell you how many clients we have and how many of our client’s clients use our service.

Knowing all that doesn’t help me answer the most important question I need to know as someone who makes a living making software:

Why Do People Use My App?

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